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If I provide good product and customer service, my customers will come back. Why should I do any remarketing?
Indeed, good product and customer service are must. But you cannot take the return of a customer for granted. In today's "connected" world, your customer has many options available on smart devices at fingertips or on voice commands. Next time her/his purchase could be at your business or at some other merchant, easily. You want to always try to keep your brand in front of them ...on digital medium they use.
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